Chris Edwards
Chief Marketing Officer - North America @Rldatix North America
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WORK HISTORY
Chief Marketing Officer - North America @Rldatix North America
RLDatix is on a mission to help raise the standard of care…everywhere. We serve a customer base of healthcare organizations in 30+ countries with our AI powered platform, solutions and services. We help organizations drive safer, more efficient care by providing governance, risk and compliance tools that drive overall improvement and safety.
SKILLS
ABOUT CHRIS EDWARDS
Chris is a measurable executive who is a proven business growth catalyst”. Driven Business-to-Business and Business-to-Consumer Healthcare SaaS Technology executive who has led successful commercial growth strategy, sales, marketing, client account management, global go-to-market initiatives, business development partnerships and analytics that have efficiently driven company value for private, public and private-equity owned companies.Accomplished digital health leader across virtual care, telehealth, conversational AI, remote patient monitoring (RPM), wellness, lifestyle, home health (Healthcare segments: Providers, Payers, Employers, Pharma/Life Sciences).Proven Go-to-Market performance across global brands that include Gillette Health, Siemens Healthcare, Roche Healthcare Diagnostics, Allscripts Healthcare SaaS, Lasik Vision Care, BriteSmile Oral Health Technology, Validic Healthcare SaaS, Conversa Health, American Well Telehealth.Accomplished creative thought leader and omni-channel business performance with recognition in: Sales Revenue Growth, Brand Awareness, Positioning and Packaging, Digital Marketing, E-commerce, Sales Lead Generation, Sales Pipeline Acceleration, Product Marketing, Direct Telesales / CRM, Social Media, Content Marketing, Research / Consumer Insights, Customer Experience, Competitive Intelligence, and Public Relations.Disciplined tenacity, strong business acumen and analytical aptitude, experienced cross-functional leadership skills, extremely strong presentation / communication skills, executive / Board presence, and advanced team employee engagement results.Featured thought leader speaker at several recent major health technology events: Digital Health Summit in Sydney, Australia (keynote), SAP’s Global Innovation Event in Silicon Valley, The Digital Patient Summit in the Research Triangle Park, NC; Frost & Sullivan’s Digital Transformation Summit; MedTech Conference in Cannes, France; Digital Health Thought Leadership Summit in London, and more.Specialties/Notables:• Business revenue growth, operational discipline, company positioning and strategy, sales lead demand generation and sales pipeline acceleration• Innovative sales, marketing and operations strategic leader (see colleagues’ comments below)• Impactful conduit between Market-Product Management-Marketing-Sales-Customer Success• Agile Marketing, Certified in Pragmatic Marketing Framework discipline and data driven Marketing Automation• Received multiple industry awards for business growth from sales and marketing performance excellence.
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