Chris Hidalgo

About Chris Hidalgo

Digital Marketing Project Manager for Gallagher Affinity, an international insurance…

Experience

1. Digital Marketing Project Manager, Specialty Insurance Programs

   Gallagher Affinity

   Feb 2022 — Present

   Manage marketing team projects to meet deadlines through the Wrike project management software •Work with the Sales, Marketing, Content and Website teams to design, implement and consult on an integrated digital marketing strategy •Create new E&O and association sponsor landing pages, as well as content for benefit and policy highlights through Microsoft Dynamics CRM •Part of marketing team responsible for brand awareness and cross functional initiatives •Manage and create content for social media pages (LinkedIn, Facebook, Twitter, Instagram and others), extending the company’s PR reach and brand recognition •Develop and send out quarterly newsletters and email blasts to members •In charge of sweepstakes, contests and nurture marketing campaigns from newsletters and email blasts •Design and update brochures, flyers, trade show signs and other marketing material using Adobe InDesign, Illustrator and Photoshop •Create tickets for stories and bugs in Jira for web development team to assign for website changes and fixes •Responsible for testing and documenting website and application functionality changes to be deployed on BMC Remedy IT Service Management System •Construct web forms through ClickDimensions •Create email templates, marketing lists and custom views in CRM for customer service team to use