Chris Harnick

About Chris Harnick

I just love television so much.\"I have a passion for all things pop culture, TV, comic books and entertainment. Currently, I\'m a manager of creative marketing on the HBO Max Originals Marketing team.Previously, I spent 7 years at E! News, where I spearheaded TV coverage. That included breaking news, going on set visits, conducting interviews, covering red carpet events and TV industry staples such as TCA and Upfronts, as well as writing and producing special features. I\'ve appeared as a TV expert on programs and networks such as HLN, MSNBC,\"Today,\"\"Entertainment Tonight.\"Additionally, I worked for AOL/The Huffington Post for four years and helped launch HuffPost TV, The Huffington Post\'s now-defunct TV vertical.

Experience

1. Manager, Creative Marketing

   Hbo

   Jul 2020 — Present · New York, NY, US

   Emmy nominee for supervising the creation of each installment of “The Last of Us – Inside the Episode,” ensuring itladdered up to the campaign’s creative narrative wrapper and key themes of the series.Develop overall creative strategy, including style guide, visual toolkits and creative assets for program campaigns. Serve as creative leader in stakeholder communications, including executive producer and talent management. Establish the overall creative suite of assets, including key art, A/V and digital video, display and social content while acting as program content expert.Manage direct reports across programming, providing training and day-to-day oversight.Define creative approach for on-set capture, marketing shoots and any other content creation.Set social strategy for programs, including tone for social community management strategy and editorial voice across platforms such as Instagram, YouTube and more.Generate and approve social copy for key asset releases and community engagement.Copywrite key art taglines, distilling the themes and narrative message to the consumers in a succinct way.Ideate and execute immersive marketing events, including “The Last of Us” at Brazil’s CCXP and Angelika Film Center takeover in New York City.Work across business segments to align and ensure a holistic, integrated creative campaign for programs.

Education

• Binghamton University

  Bachelor's degree, Journalism and Popular Culture

  2005 — 2009

• Binghamton University

  Bachelors, Individualized Major Program: Journalism and Popular Culture

  2005 — 2009

Skills

• Twitter
• Digital Media
• Television
• New Media
• Layout
• Media Events
• Journalism
• Editing
• Blogging
• Facebook
• Editorial
• Social Media
• Creative Writing
• Comic Books
• Writing
• Indesign
• Interviews
• Event Coverage
• Feature Articles