Chris Diskin

About Chris Diskin

I am a financial services marketing leader with experience building teams, leading transformational efforts, enabling large organizations through marketing program development and driving attributable results for business partners. I have direct experience with digital, social media, e-mail, direct mail, content strategy and customer journey orchestration. I have deep experience with sales and marketing integration, enabling sales teams with marketing programs, technology and content.You can get a better sense for who I am by considering my StrengthsFinder Top 5 Strengths:1) Futuristic - one who has a keen sense of using an eye towards the future to drive today\'s success2) Ideation - one who is adept at seeing underlying concepts that unite disparate ideas3) Relator - one who is most comfortable with fewer, deeper relationships4) Strategic - one who is able to see a clear direction through the complexity of a situation5) Analytical - one who requires data and/or proof to make sense of their circumstancesLeveraging these strengths, I approach business problems with a data-driven mindset and find solutions that are rooted in strategy. Having been in financial services my entire career, I understand the difficulty with executing in a regulated industry. And, with a history of leading high performing teams, I know how to maximize resources to deliver in an outsized way.

Experience

1. Vice President, Client, Prospect and Product Marketing

   Edelman Financial Engines

   Aug 2024 — Present · Charlotte, NC, US

   Leading Client, Prospect and Product Marketing for the Wealth Planning business with a focus on prospect conversion, existing client engagement, retention, and expansion. Responsibilities encompass developing strategic marketing foundations and driving client-centric initiatives to enhance satisfaction, advocacy and growth. Driving comprehensive go-to-market plans for new products and ongoing product adoption and utilization.

Education

• University of Richmond

  Bachelor of Science Business Administration, Finance

• University of North Carolina at Charlotte

  Master of Business Administration - MBA, Marketing

• University of Richmond

  Post Baccalaureate, Information Systems

Skills

• Corporate Communications
• Strategy
• Mutual Funds
• Financial Advisory
• Email Marketing
• Social Media
• Digital Media
• Marketing
• Project Management
• Program Management
• Product Marketing
• Online Marketing
• Marketing Communications
• Direct Marketing
• Account Management
• Digital Marketing
• Digital Strategy
• Leadership
• Financial Services
• Social Media Marketing
• Cross-Functional Team Leadership
• Content Strategy
• Marketing Strategy
• Management
• Internal Communications
• Investments
• Series 7
• Sales