Chris Cella

About Chris Cella

I am a positive, optimistic, and constantly curious senior leader focused on developing teams, processes, and innovations that drive improved performance in enterprise SaaS tech. I have the skills and experience necessary to lead large-scale product commercialization change initiatives focused on generating sustainable success. As a leader, I will always be my toughest critic, and I focus my energy on developing a thriving culture of achievement. I look for lessons in all of my endeavors, and I ensure that my learning continues every day as a servant-leader.I work best when surrounded by people who share my commitment and my optimism, and I seek to partner with individuals who can both teach me something and learn from my experiences. I succeed in complex, dynamic environments that allow me to focus my creativity to affect significant change. My growth in business leadership began in sales, then marketing communications and agency creative direction, and for about the last 20 years, in SaaS product management and executive leadership. Specialties: agile SDLC development and organizational transformation, scaled change management, enterprise finance and talent acquisition technology and service product leadership (insuretech, fintech, HCM, programmatic recruitment advertising, applicant tracking systems, candidate relationship management systems, skills and behavioral assessments systems), digital marketing expertise, team development and management, project management, business requirements development, capital investment ROI justification, marketing program and campaign development, copy writing, advanced marketing program metrics, brand revitalization and maintenance, direct marketing, sales collateral development, brand management, RFI/RFP response, business development, employment assessments expert.

Experience

1. AVP Product Operations

   iPipeline

   Apr 2024 — Present · US

Education

• Penn State University

  Bachelor of Science, Marketing

Skills

• Project Management
• Salesforce.com
• Saas
• Personality Assessment
• Sales Process
• Business Development
• Sales Operations
• Customer Retention
• Strategy
• Management
• Analytics
• Public Relations
• Marketing
• Competitive Analysis
• Advertising
• Contract Negotiation
• Market Analysis
• Lead Generation
• Strategic Partnerships
• Direct Marketing
• Brand Management
• Marketing Strategy
• Go-to-Market Strategy
• Online Marketing
• Account Management
• Career Assessment
• Consulting
• Crm
• Product Development
• Sales Management
• Leadership
• Product Management
• Talent Acquisition
• Assessment Skills
• Sales
• Product Marketing