Chris Beres
Merchandising - Category Management - Brand Development - Marketing - Customer Experience - Digital - Communications
- Role
- Category Merchandising Manager at Batteries Plus
- Location
- Waukesha, WI, US
- LinkedIn followers
- 500 followers
About Chris Beres
Marketing professional with extensive background in customer experience, consumer insights, digital, brand management, business analytics, e-commerce, social media, reputation management, and content creation in an omni channel environment. Specialties: Marketing - Team Building - Brand and Reputation Management - Consumer Insights - Digital and E-Commerce - Merchandising Management - Analytics - Content Development - SEO - SEM - Category Management
Experience
Category Merchandising Manager
Jan 2023 — Present
Oversee the strategy and execution of national category plans, while enhancing brand equity for the premium brand X2Power. Working closely with marketing, sales, and product teams on go-to-market campaigns, including the development of technical and sales training, national communication plans, financial performance, and retail/e-tail merchandising.
Education
MRA - The Management Association
Principles of Leadership Excellence
2018 — 2018
St. Norbert College
BA, History
1989 — 1993
Skills
- Management
- Team Building
- Franchise Relations
- Search Engine Optimization (SEO)
- E-Commerce
- Pay Per Click (Ppc)
- Social Media Marketing
- B2b
- Customer Relations
- Search Engine Marketing (Sem)
- Sales
- Account Management
- Online Reputation Management
- Online Marketing
- Retail Management
- Public Speaking
- Product Management
- Sales Management
- SEO
- Copywriting
- Marketing
- Content Marketing
- Online Advertising
- Digital Marketing
- Sem
- Ppc
- Customer Service
- Franchising
- Store Management
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