Chris Rushton

Managing Partner @Arkansas Children's

Bentonville, AR, US

I directed business development, brand strategy, C-suite engagement, creative development, commercial strategy, and promotional planning for a diverse portfolio of CPG clients and nonprofit organizations. I built strong business relationships with brokers, consultants, and key decision-makers, consistently exceeding goals through customer-centric tactical plans. I conducted research on price flexibilities, post-event analysis, competitor activities, and pricing thresholds to optimize shelf pricing by brand and size, maximizing ROI.Additionally, I was vetted by a $100M logistics brokerage company to lead the modernization of sales operations across seven U.S. offices and 48 full-time brokers—transforming their approach from transactional to strategic and accelerating revenue growth: Transitioned to strategic partnerships, adding 17 accounts,$688K revenue with loyalty program. Developed Broker Scorecard, training program; boosted new client acquisition 57%, extended retention six+ months.

Webster University

Master of Business Administration - MBA

University of Arkansas

Marketing Management

Harvard University

Exercising Leadership: Foundational Principles