Chris Radford
Senior Director, Media Operations @ PHD Media
- Role
- Senior Director, Media Operations at PHD
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
Experience
Senior Director, Media Operations
Jan 2025 — Present · Chicago, IL, US
Overseeing central media operations for 25+ client teams, including the onboarding and launch for OpenAI’s ChatGPT campaigns• Managing key stakeholder relationships across executive and c-suit levels, keeps relevant parties abreast of all project timelines and updates• Standardizing PHD’s paid media lifecycle, ensuring flawless execution from initial receipt of client briefs through to GTM strategization and final invoice reconciliation• Upskilling media practitioners through the creation and socialization of comprehensieve training materials alongside the hosting of regular office hourse• Promoting agency-wide adoption of proprietary ad technology solutions, resulting in streamlined workflows, increased efficiencies, and the minimization of duplicative data entry• Creation of AI-powered solutions through detailed, iterative prompt engineering that have automated tasks such as campaign data retention and site conversion discovery• Conducting quarterly audits of all client teams’ proof of performance retention practices, protecting the agency from potential financial exposure and enabling greater stewardship across investment teams
Education
Bradley University
Bachelor of Arts (B.A.), Electronic Media - Communications
2008 — 2012
Skills
- Post Production
- Dcm
- Microsoft Word
- Video Production
- Outlook
- Digital Media
- Social Media Marketing
- Public Speaking
- Microsoft Excel
- Powerpoint
- Video Editing
- Film Production
- Television News
- Social Media
- Microsoft Office
- Doubleclick
- Avid Media Composer
- Social Networking
- Brand Awareness
- Ghostery
- Screenwriting
- Programmatic Creative
- Editing
- Radio Host
- Direct Response Marketing
- Advertising
- Flashtalking
- Communication
- Lotus Notes
- Dco
- Digital Marketing
- Event Planning
- Invoicing
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