Chris McKenzie

About Chris McKenzie

I’ve spent my career fixing one problem most sales teams avoid:How do you build an outbound system that doesn’t collapse the moment you stop pushing it?I Build outbound systems that focus only on prospects who are already feeling the pain we solve. Once you know exactly who to talk to, everything else becomes simple. Better conversations. Shorter cycles. Predictable revenue.What I’ve Done• Designed, tested, and implemented Zoom’s Outbound Sales Prioritisation Engine. It helped scale their global BDR program during 2020.• Featured on Sales Success Stories as Zoom’s top-ranked BDR.• Published author at SalesHacker.• Built the complete Outbound Sales Playbook for Zoom’s Enterprise Sales Associate team.• Coach and mentor new BDRs, Managers, Enterprise Sales Associates, and AEs.• Founded and run the SDR Crowd. It’s now a global community of sales development pros from 300+ SaaS companies.It started as a place to share what actually works. It grew into a global network of people who care about doing outbound properly.

Experience

1. VP of Sales

   Sales 8

   Aug 2025 — Present

Education

• West Virginia University

  Petroleum Engineering