Chris McGee
Chief Operating Officer, Moto Morini Motorcycles
- Role
- Chief Operating Officer, Moto Morini Motorcycles at Moto Morini Usa
- Location
- Trabuco Canyon, CA, US
- LinkedIn followers
- 500 followers
About Chris McGee
About Moto Morini Moto Morini, with its American headquarters in Irvine, California…
Experience
Chief Operating Officer, Moto Morini Motorcycles
Oct 2022 — Present · Irvine, CA, US
As Chief Operating Officer for Moto Morini Motorcycles, the iconic Italian brand founded in 1937, I oversee the company’s operations, driving revenue growth, resource optimization, analytics, budgeting, and enhancing product and brand engagement to boost overall productivity. I play a key role in product planning, design, and development, ensuring that every new Moto Morini product meets the highest standards of style, quality and performance, surpassing customer expectations.I focus on building and negotiating innovative partnership programs that create value for both our partners and the Moto Morini brand. With deep, second-generation knowledge of the motorcycle industry, I manage sales solutions that enhance profitability for both our dealership partners and the company.Leveraging my international experience in global brand building and marketing, I design and implement integrated multichannel marketing strategies to accelerate brand positioning and penetration in a dynamic and competitive marketplace. I also manage product inventory and sell-through, using detailed data analysis to optimize performance and outcomes.By fostering a culture of inspiring leadership, I continuously drive company and team productivity while maximizing earnings to ensure long-term, sustainable growth.
Education
Northern Arizona University
Bachelor's degree
1984 — 1988
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