Chris Lloyd

Technical Associate Director @RSM UK

Leading end-to-end support for accounting and bookkeeping platforms, streamlining upgrades, and aligning vendor solutions with user needs.Spearheading the development of client and user management frameworks to optimise digital workflows.Driving adoption of cloud-based tools like Xero and AutoEntry while promoting advanced analytics through Alteryx and Power BI.Promoted to Associate Director in recognition of sustained technical leadership and successful delivery of national technology initiatives.Ensured full compliance with MTD for VAT by executing a rapid firm-wide rollout of systems ahead of regulatory deadlines.Accelerated digital transformation by driving early adoption of Xero and integrating it into core operations.Maintained high operational continuity by ensuring seamless application performance with proactive, user-focused support.