Chris Edwards
Head of Customer Strategy & Oversight @Bradford & Bingley
Leeds, GB
EMAILS
MOBILE NUMBERS
+91 *********19
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WORK HISTORY
Nov 2021 — Present
Head of Customer Strategy & Oversight @Bradford & Bingley
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Leeds, GB
Led Customer Strategy and Oversight activity, motivating cross-functional teams to deliver cost effective results for a customer base of over 100k. Sponsored Consumer Duty project, bringing business-wide customer-led regulatory change. Responsible for customer strategy, products, pricing, comms, research, insight and first line oversight.
EDUCATION
N/A
Bradford University School of Management
BSc
N/A
Chartered Institute of Marketing
Diploma in Marketing
SKILLS
Customer Segmentation StrategyFinancial ServicesBusiness TransformationProduct StrategyDigital StrategyCustomer ExperienceMarketing StrategyCustomer Experience StrategyManagementStrategyDistribution StrategiesCustomer InsightThought LeadershipRetention StrategiesProduct ManagementProposition DevelopmentAnalyticsBusiness StrategyMergers & Acquisitions
ABOUT CHRIS EDWARDS
I’m a strategic, commercially focused, AI literate leader with a proven track record in…
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