Chris Bartzatt
Growth & Lifecycle Marketing Oriented Leader with two decades of experience.
- Role
- Consultant at Empresa Privada
- Location
- Irvine, CA, US
- LinkedIn followers
- 500 followers
About Chris Bartzatt
Global Resident Expert and Technical Leader since 2006.Digital marketing executive with more than 2 decades of experience driving global growth and CRM initiatives. Hands-on experience architecting, deploying, and maintaining large-scale data warehouses with extensive data integration from multiple data sources. Focused on providing timely and immediately executable information to the right person at the right time to directly empower and execute on new user acquisition, increasing customer engagement and lifetime value, and in-depth marketing analytics for actionable results. Extensive experience and global leadership with knowledge transfer in advanced customer segmentation, multivariate testing, A/B Testing, KPI campaign tracking, customer journeys, RFM, BTYD, ROI, SEM, SEO, and targeted social media marketing. The reliable global go-to reference for consistent data quality, information verification, with years of training experience, and getting projects back on track leader for the world’s largest subscription gaming companies for over a decade.I enjoy taking raw data from backend systems and designing a global platform that turns the data into actionable information. Then utilizing that information to drive increased customer engagement by utilizing the right offer, to the right person, at the right time, on the right channel approach. Every brand has a story, and the 4R approach is focused on enhancing every customer’s experience as they go through the journey of engagement with your brand.
Experience
Consultant
Nov 2020 — Present · Los Angeles, CA, US
Education
University of Nebraska-Lincoln
B.S. in Business Administration, Majors: Management of Information Systems & Finance
Skills
- Data Engineering
- Enterprise Data Modeling
- Strategy
- E-Commerce
- Search Engine Optimization (SEO)
- Data Science
- Mmo
- Online Advertising
- Marketing Campaign Management
- Video Games
- Software Engineering
- Mobile Devices
- Online Gaming
- R
- Management
- Sql
- Extract, Transform, Load (Etl)
- Digital Marketing
- Business Intelligence
- Customer Analytics
- Customer Relationship Management (Crm)
- Data Warehouse Architecture
- Online Marketing
- Analytics
- Advertising
- Data Mining
- Data Analysis
- Project Management
- Data Warehousing
- Exacttarget
- Computer Games
- Marketing
- Data Quality
- Epiphany
- Digital Strategy
- Leadership
- Social Games
- Product Marketing
- Email Marketing
- Monetization
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