Chris Vdm. B.
National Sales Manager @Edushift
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WORK HISTORY
National Sales Manager @Edushift
GB
Strategic Leadership & GTM: Partnered directly with the Marketing department to define and execute a national Go-To-Market (GTM) strategy, identifying high-growth territories and aligning product messaging with UK market demands.CRM Infrastructure: Lead the end-to-end rollout and administration of Salesforce CRM; architected custom workflows, dashboards, and reporting structures to provide the executive team with real-time visibility into the UK sales pipeline.Data-Driven Growth: Developed a proprietary national database using advanced VBA/Macros to automate lead generation and account penetration, significantly reducing the sales cycle and improving forecasting accuracy.Virtual Team Alignment: Acted as the central point of contact between technical, marketing, and sales functions to ensure a cohesive approach to customer acquisition and retention.
EDUCATION
University of South Africa/Universiteit van Suid-Afrika
Bachelor's degree, Business Administration and Management, General
Eagle House School
Matric - A Level Equivalent
ABOUT CHRIS VDM. B.
A commercially sharp Sales Leader with over a decade of experience across ICT, Telecommunications and Managed Services.I specialise in turning complex, fragmented infrastructure challenges into secure, resilient and cost-effective solutions: from securing remote-work models for national banks to consolidating infrastructure across 72 business units for one of South Africa\'s largest conglomerates.What I bring:Technical & Commercial Synergy: Bridging CTO-level requirements with board-level ROI objectives.Strategic Account Management: Long-term value creation and retention across enterprise portfolios.Infrastructure Transformation: Legacy consolidation into streamlined, secure modern environments.Team Leadership: Coaching BDMs through technical sales to achieve ambitious collective targets.Operational Efficiency: VBA-driven pipeline automation and data-led forecasting.Tech Stack: VMware Cloud Β· SASE Framework Β· Fortinet NGFW Β· SOC/SIEM Β· UCaaS (Teams/Webex) Β· CCaaS
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