Rahul Choudhury
Brand & Communications Strategist | Driving Millions of Digital Touchpoints for Lumax Group | Built High-Impact Content, Events & Communities | Corporate Storytelling at Scale | Views are Personal | Free Speech Advocate
- Role
- Senior Manager - Corporate Communications & Csr at Lumax World
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Rahul Choudhury
Hi, I’m Rahul Choudhury — I work at the intersection of brand, content, digital growth, and large-scale corporate storytelling at Lumax World.Over the years, I’ve helped transform how a traditional manufacturing group shows up in the public domain by:• Driving high website traffic through strategic content and campaigns• Scaling YouTube views into the millions through purpose-led video storytelling• Growing LinkedIn communities with consistent, high-engagement narratives• Managing and executing large corporate events, launches, and industry showcases• Building brand recall through platform-native content, not generic marketingI don’t chase vanity metrics — I focus on reach that converts into reputation.My work sits across: Brand Communications | Digital Strategy | Content Marketing | Event Management | Corporate PR | Thought LeadershipWhat excites me most is taking complex businesses and making them visible, relevant, and influential in today’s attention economy.If you believe brands are built by consistency, clarity, and courage, we’ll get along well.
Experience
Senior Manager - Corporate Communications & Csr
Apr 2023 — Present · Gurugram, IN
Develop and implement a comprehensive Corporate Communications Strategy aligned with overall business objectives.Manage all internal and external communication channels - including media relations, employee communications, digital platforms, and corporate announcements.Build and nurture strong relationships with leading media outlets to secure positive, high-impact coverage.Develop key messages, speeches, and talking points for executive leadership across critical initiatives.Lead crisis communication planning and response, ensuring timely, accurate and reputation-safe narratives.Oversee brand management, ensuring consistency across all business units and customer touchpoints.Drive content development, including storytelling, brand films, corporate videos, and digital creatives.Manage website, social media, digital marketing, SEO, and ORM with a results-driven approach.Hands-on expertise with Digital Marketing Tools (analytics, automation, social scheduling, listening tools, ad platforms).Experienced in Adobe Creative Cloud (Photoshop, Illustrator, Premiere Pro, After Effects, Adobe Express) and Canva for creative content execution.Achieved 1 million+ webpage traffic through strategic content and digital optimisation.Grew organic followers across Facebook and LinkedIn for Lumax World, contributing significantly to brand visibility and engagement.Planned and executed 50+ national and international tech shows/expos across the last 8 years, driving impactful brand experiences.Lead public relations initiatives, managing press releases, media kits, interviews, and industry representation.
Education
Assembly of God Church School
Higher Secondary, Business/Commerce, General
1992 — 2006
Asian Institute of Technology
Regional and Rural Management, Project Management
2010 — 2010
Kiit School of Rural Management
Master of Business Administration (MBA), Rural Management
2009 — 2011
Indian Institute Of Tourism And Travel Management
Bachelors of Tourism Management, Tourism and Travel Services Management
2006 — 2009
Madhya Pradesh Bhoj (Open) University
Bachelor's degree, Tourism and Travel Services Management
2006 — 2009
Skills
- Market Research
- Online Marketing
- Program Management
- Product Development
- Public Relations
- Business Strategy
- Business Development
- Tourism
- Research
- Published Author
- Strategic Planning
- Management
- Marketing Strategy
- Team Management
- Non-Governmental Organizations (Ngos)
- Proposal Writing
- Corporate Social Responsibility
- Microsoft Office
- Project Planning
- Ngos
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