Edward Chopskie
Principal, Product Marketing & Sales Enablement @Ejc Product Marketing Advisors
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WORK HISTORY
Principal, Product Marketing & Sales Enablement @Ejc Product Marketing Advisors
San Diego, US
EJC Product Marketing Advisors provides senior product marketing and sales enablement support to cybersecurity companies during key moments such as post-funding growth, new product launches, and competitive pressure.The firm works with application security, cloud, and enterprise security teams to develop positioning and messaging, launch narratives, pitch decks, competitive talk tracks, and field-ready sales enablement.EJC focuses on practical, credible outputs that support real customer and executive conversations.
EDUCATION
University of North Florida
Bachelor of Arts - BA, Economics
Stanford University Graduate School of Business
Exec Education, Finance
Bishop Kenny High School
High School Diploma
Harvard Business School
Exec Education, Strategic Marketing
SKILLS
ABOUT EDWARD CHOPSKIE
I help cybersecurity companies turn technically strong products into clear stories and practical tools that sales teams can use to win deals.Through my consulting practice, EJC Product Marketing Advisors, I work with early-stage and growth-stage cybersecurity companies that need experienced fractional product marketing leadership without hiring a full-time executive.I’m a senior product marketing leader with deep technical grounding (CISSP, CCSP) and more than a decade of experience translating complex security platforms into clear positioning, compelling messaging, and effective sales enablement.My work focuses on helping security companies bridge the gap between engineering innovation and market understanding. Strong technology alone rarely wins — teams also need the right narrative, positioning, and field tools to compete and close deals.Over the course of my career I’ve worked across a range of cybersecurity and enterprise technology domains, including:• Application Security (AppSec)• Cloud Security• API Security• Network and Infrastructure Security• Zero Trust architecturesMost recently, at Bright Security, I led product marketing and sales enablement for an enterprise application security platform supporting enterprise and mid-market sales motions.Earlier in my career I led product marketing and product management organizations at Cisco, helping reposition and launch major network management platforms for service provider and enterprise markets.Typical engagements include:• Product positioning and messaging development• Go-to-market strategy for new cybersecurity platforms• Sales enablement (pitch decks, demos, battlecards)• Competitive positioning vs established vendors• Product launch strategyMy focus is always the same: helping technically strong companies communicate their value clearly and win in competitive markets.
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