Charnchai Chantha
Senior Coordinator, Collegiate Revenue & Partnerships @Atlanta Hawks
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WORK HISTORY
Senior Coordinator, Collegiate Revenue & Partnerships @Atlanta Hawks
Collaborate with Hawks Content/Creative to design integrated marketing campaigns, enhancing consumer engagement for College Ambassador Program via paid socials, video recaps, and a dedicated landing page • Operate alongside 3rd-party partners to elevate promotional nights, ensuring alignment with consumer preferences through sales-driven initiatives.• Partnered with brands like NAPA Auto Parts, Chick-Fil-A, and Crown Royal to execute sponsorship activations through in-arena branding, fan-experience court activations, and experiential marketing strategies, increasing partnership ROI• Develop and execute partnership management initiatives, including cobranded giveaways, VIP events, and exclusive member experiences, to elevate sponsor visibility and engagement
EDUCATION
Mercer University
Sports Marketing & Analytics, Business, Management, Marketing, and Related Support Services
ABOUT CHARNCHAI CHANTHA
Ambitious, determined, and uniquely driven who is striving for personal career development. Sponsorships and Marketing junkie who prides himself on effective leadership and developing talent through demonstrating character, humility, experience, and wisdom needed to drive the right results. Experienced in strategic innovative planning, revenue growth, ticket sales & service, marketing, and management. Attached to nothing, connected to everything.
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