Chloe Breslin

About Chloe Breslin

Motivated and results-oriented brand builder and storyteller with 10+ years of marketing and sales experience and a demonstrated history of success in the global consumer goods industry. Skilled in upstream (consumer marketing/product development) and downstream (brand building / activation) marketing. Outgoing and proficient at building and maintaining professional relationships and leading teams, fostering growth and results.

Experience

1. Senior Global Brand Manager

   Playmonster

   Aug 2023 — Present

   Lead brand, drive innovation and deliver budget for owned IP and licensed brands in Arts & Crafts, Outdoor/Activities, and Infant-toddler-preschool toys• Lead global product marketing to drive performance of brand lines and lead overall portfolio growth• Provide strategic direction and planning to short and long-term global brand plans, bringing new programs and products to market on time and on quality• Drive brand and portfolio expansion and pipeline development through expertise and ongoing analysis of market performance, trends, consumer insights, and category/competitive dynamics • Lead cross-functional teams and build/manage strong relationships with internal and external partners to develop components and ensure on time and quality delivery of programs • Act as marketing and brand expert in liaison with sales for preparation of materials and delivery in customer meetings and trade shows• Responsible for budget management and delivery on owned brands

Education

• Manhattanville University

  Bachelor of Arts