Chloe MacDonald

About Chloe MacDonald

I recently graduated from St. Lawrence University with a BA in Communications. I developed my communication, presentation, and interpersonal skills through various courses, projects, and extracurricular activities. I am passionate about creating engaging and impactful content and experiences for diverse audiences, and I am eager to pursue new opportunities in Merchandising, Public Relations, or Event Planning. As a PR & Influencer Marketing Intern at CMM, I gained valuable experience in creating and executing online marketing campaigns for various clients, including fashion, beauty, and lifestyle brands. I collaborated with influencers, bloggers, and media outlets to generate buzz and increase brand awareness, using platforms such as Instagram, TikTok, and YouTube. I also assisted in writing press releases, pitching stories, and monitoring media coverage

Experience

1. Inventory Analyst

   Talbots

   Jun 2024 — Present · Hingham, MA, US

   Accountable for executing all allocation and inventory management strategies across all sizing concepts and departments for all 376 US and Canada Retail Stores in partnership with the inventory manager, merchants, planning, and sourcing partners to maximize channel performance and achieve sales and margins goals- Analyze and report on all sales patterns across all size concepts on a weekly basis, using Microstrategy Reporting Tools to establish store volume groups, and size selling data from reports- Evaluate and analyze business trends to draw and present actionable conclusions to cross functional teams and management- Analyze omni-channel selling by size and recommend optimum size and pack purchase strategies based on store item classification level and key item level need for T by Talbots Athleisure Line

Education

• St. Lawrence University

  Bachelor's degree

  2019 — 2023