Chityanj Sharma

About Chityanj Sharma

Looking for a challenging role in a reputable organization to utilize my technical skills for the growth ofthe organization as well as to enhance my knowledge

Experience

1. Member of Technical Staff

   Salesforce

   Aug 2025 — Present

   Built a new Activation feature in Salesforce Data Cloud that cut campaign setup from 2–3 days to minutes by allowing direct campaign attribute entry. This delivered significant compute and storage savings by removing metadata duplication, boosting marketer productivity and system efficiency.Designed and delivered AdHoc Audience Limiting in Salesforce Data Cloud, enabling marketers to restrict activation outputs to top-N ranked members by attributes (e.g, Net Worth, Order Value), eliminating manual post-processing.Reduced activation payload size significantly and improved campaign efficiency for budget-constrained use cases by introducing record ranking + limiting at activation.Owned end-to-end delivery of Activation Filename Formatting (GA) for hyperscaler activations in Salesforce Data Cloud. Designed and implemented configurable DateTime-based file suffixes, reducing downstream integration effort and improving enterprise data pipeline reliability for customers like Disney.Flow-Orchestrated Activations (Beta) – Data 360Led end-to-end development of the UI and Flow integration for Flow-Orchestrated Activations in Data 360. Enabled customers to design and execute multi-channel journeys with Flow’s native logic (Decisions, Loops, Waits), providing:Intuitive, user-friendly Flow canvas for cross-channel orchestrationSeamless activation triggers for email, ads, and other channelsOperational efficiency and automated engagement for enterprise customersCollaborated closely with engineers, UX designers, and product managers to deliver the beta release, laying the foundation for GA and future expansion.

Education

• Manipal University Jaipur

  Bachelor of Technology - BTech, Information Technology

  2019 — 2023