Chiranjeeva Dayananda

Marketing at Hilton

Role
Senior Marketing Manager at Hilton
Location
Dallas, TX, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Chiranjeeva Dayananda

Marketing Analytics professional with 7+ years of experience working across both B2C and B2B clients. Expertise includes ETL automation and workspace implementation projects, leading day-to-day media performance analytics, designing and executing data models, and advocating for data-driven decisions. Specializes in integrating data across various channels/platforms, automating reporting and deliverables, and utilizing data visualization tools like Salesforce Datorama (Certified Solutions Architect), Google Data Studio, and Tableau.

Experience

  1. Senior Marketing Manager

    Hilton

    Apr 2024 — Present · Dallas, TX, US

Education

  • The University of Texas at Dallas

    Master’s Degree (MS), Business Analytics

    2015 — 2016

  • General Assembly

    Data Science Bootcamp (Python)

    2018 — 2019

  • Hamilton College

    Bachelor’s Degree (BA), Economics

    2009 — 2013

Skills

  • Powerpoint
  • Microsoft Excel
  • Os X
  • Social Media
  • Microsoft Office
  • Microsoft Word
  • Data Analysis
  • Research
  • Pc
  • Marketing
  • Filemaker
  • Sap
  • Salesforce.com
  • Social Media Marketing
  • Visual Basic
  • C++
  • Sql
  • Sas
  • Editing
  • Social Networking
  • Leadership
  • Management
  • Public Speaking
  • Microsoft Powerpoint
  • Market Research
  • Consumer Insight Generation
  • Focus Groups
  • Ethnography
  • Tableau
  • Analytics
  • R
  • Segmentation
  • Data Visualization
  • Regression
  • Predictive Analytics
  • Social Media Measurement
  • Google Data Studio
  • Netbase
  • Crimson Hexagon
  • Brandwatch

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Chiranjeeva Dayananda — Senior Marketing Manager at Hilton in Dallas, TX, US | Unifers