Chirag Tasker
Commercial Strategy Executive
- Role
- VP Marketing, Head of Retention at PrizePicks
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Chirag Tasker
With over 20 years of experience at the crossroads of strategy, marketing, consumer analytics, technology, and product development, I excel in leading transformative initiatives. My track record includes guiding teams to translate business strategy into actionable plans, driving impactful results. Leveraging my background in strategy consulting, marketing, and tech, I specialize in uncovering profit opportunities and implementing strategies for sustained success across diverse industries. Let\'s connect!#Leadership #Strategy #Marketing #BusinessTransformationOwnership Phase: Private Equity (MBO)| Public (Fortune 500)| Startup (Cofounder)Industry Sectors: Hospitality | Real Estate | Technology | Consulting / Professional ServicesFunctions: Marketing & Sales, Revenue Management, Consumer Analytics, Engineering & Technology
Experience
VP Marketing, Head of Retention
Feb 2025 — Present · Atlanta, GA, US
Accountable for retention strategy to optimize on player reinvestment, customer segmentation and lifecycle management to drive consumer lifetime value for the largest independent skill-based fantasy sports operator in the country, with the vision to entertain, connect, and excite sports fans everywhere.
Education
Emory University - Goizueta Business School
Master of Business Administration (M.B.A.), Marketing Strategy & Finance
2008 — 2010
Georgia Institute of Technology
Bachelor’s Degree, B.S. Electrical Engineering
1999 — 2003
Skills
- Hotels
- Direct Mail
- Marketing
- Database Marketing
- Special Events
- Promotions
- Event Management
- Advertising
- Management
- Market Research
- Food & Beverage
- Retail
- Loyalty Marketing
- Direct Marketing
- Strategy
- Loyalty Programs
- Project Management
- Casino
- Property Marketing
- Gaming
- Leadership
- Poker
- Strategic Planning
- Business Development
- Entertainment
- Business Strategy
- Casino Marketing
- Cross-Functional Team Leadership
- Marketing Strategy
- Resorts
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