Chirag Soni
Driving Growth, Profitability & Customer Experience at TJC | Leveraging Salesforce Commerce Cloud, Data Analytics & Strategic Planning to Deliver Results
- Role
- Site Merchandiser at VGL Group
- Location
- Jaipur, IN
- LinkedIn followers
- 500 followers
About Chirag Soni
Customer Experience (CX) and Merchandising professional with an MBA in Marketing and Human Resources. Utilizing 2+ years of experience in merchandising planning, campaign management, and cross-functional team collaboration to drive customer-centric strategies, sales growth, and loyalty.
Experience
Site Merchandiser
Oct 2022 — Present · Jaipur, IN
Mobile App Optimization: Boosted sales contribution from 10% to 14% through intuitive design and targeted promotions- Merchandising Improvement: Enhanced Clearance Category margin from 30% to 35%, delivering customer value through strategic product curation- Personalized Product Presentation: Optimized product placement based on sales history, reviews, and ratings, driving discovery- Online Experience Enhancement: Designed and executed engaging online events and campaigns, fueling sales growth- Bundling and Subscription Innovation: Created virtual product bundles, increasing Average Order Value by 15%, and developed subscription models, lifting customer retention by 20%- Inventory Management: Ensured timely stock replenishment and inventory control, meeting customer demand- Customer-Centric Pricing: Analyzed and implemented pricing strategies balancing revenue goals with customer affordability- Technical Proficiency: Leveraged Salesforce Commerce Cloud and Microsoft Office Suite to deliver exceptional customer experiences.
Education
University of Rajasthan
Bachelor of Business Administration - BBA
2017 — 2020
R. A. Podar Institute of Management
Master of Business Administration - MBA
2020 — 2022
Central Board of Secondary Education
AISSCE
2016 — 2017
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