Jori Ford
Chief Marketing & Product Officer at FoodBoss, ex. G2, ex. SpotHero
- Role
- Chief Marketing & Product Officer at Foodboss
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Jori Ford
As the Chief Marketing & Product Officer at FoodBoss, I lead a cross-functional team of marketers, designers, engineers, and analysts to drive awareness and acquisition for the ultimate food delivery search engine. With over 15 years of experience in online marketing, SEO, and digital product management, I have a proven track record of delivering results and value for various businesses, from startups to Fortune 500 companies.My mission is to leverage integrated technologies and data-driven insights to scale business to the next level, while fostering a culture of innovation, collaboration, and inclusion. I am passionate about creating engaging and user-friendly products that solve real problems and delight customers. I am also a search geek at heart, who uses paid and organic search strategies to optimize performance and growth. Additionally, I enjoy mentoring the next generation of digital marketing leaders as a program leader at Northwestern University - Kellogg School of Management.
Experience
Chief Marketing & Product Officer
Feb 2021 — Present · Chicago, IL, US
Education
Mother McAuley H.S.
Diploma
1995 — 1999
Purdue University
B.A., Law & Society, OLS
1999 — 2004
Skills
- Web Marketing
- Content Marketing
- Project Management
- Copywriting
- Web Design
- Digital Strategy
- Landing Page Optimization
- Interactive Marketing
- Link Building
- Strategy
- E-Commerce
- SEO
- Cms
- Product Management
- Search Analysis
- Keyword Research
- Search Engine Marketing (Sem)
- Web Analytics
- Analytics
- Online Marketing
- Content Development
- Google Adwords
- Competitive Analysis
- SEO Copywriting
- Google Analytics
- Ppc
- Digital Marketing
- Sem
- Lead Generation
- Conversion Optimization
- Organic Search
- Social Media Marketing
- Mobile Marketing
- Search Engine Optimization (SEO)
- Wordpress
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