Chiara R. C. Marcheselli
Senior Marketing Manager @Hipto
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WORK HISTORY
Senior Marketing Manager @Hipto
Driving business-oriented marketing across brand, growth and international expansion, in close collaboration with Sales, KAM and Leadership. Contribute directly to lead generation and commercial opportunities through events, SEO, content and co-marketing initiatives. Lead offer structuration and the preparation of hipto’s 2026 positioning, with COMEX-level deliverables. Accelerate SEO and thought leadership via high-value content (white paper, expert & legal positioning). Develop partnerships, co-marketing actions and PR relationships to strengthen brand visibility and international reach (FR / ES / IT). Structure internal communication, employer branding and cross-team coordination.
EDUCATION
Istituto Europeo Giacomo Leopardi
Diploma, Liceo Linguistico
MIP Politecnico di Milano
Master of Science - MScM, IMLUX - International Master of Science in Luxury Management
NEOMA Business School
Master of Science - MScM, IMLUX - International Master of Science in Luxury Management
International University of Monaco
Bachelor of Science - BS, Bachelor of Science in Business Administration (BSBA)
ABOUT CHIARA R. C. MARCHESELLI
Expert in strategic marketing with international experience in the luxury, consultancy, and import/export sectors. Specialized in brand development, digital strategy, and managing complex projects with measurable results. Multilingual with excellent leadership and analytical skills, passionate about innovation and sustainable growth.Strategic thinker | Leadership | Innovation | Results-Oriented
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