Chiara Larocca

Senior Account & Project Manager @Monks

Milan, IT

Scope, plan, budget and manage creative and adaptation marketing projects from brief to delivery across TV, digital, social, print, D/OOH, POS and radio.• Main point of contact for BMW Italy and Amplifon Global marketing teams, managing the day-to-day relationship and project lifecycle.• For Amplifon Global: manage production of masters and toolkits to be delivered to the local markets for localization. For BMW Italy, the reverse: localisation of central campaigns, liaising with the EMEA team.• Cross-functional collaboration with internal teams (Creative, Strategy, Production, Post-Production) and external partners and vendors, to ensure timely and high-quality asset delivery.• Line manager of an Account Executive and a Junior Project Manager intern, overseeing performance, workload prioritization, and professional development.• Overseeing end-to-end project cost tracking through Salesforce: budget allocation, reconciliation and preparation of financial data for the billing team, ensuring accuracy to facilitate revenue recognition.• Partner with media agencies (online and offline) for strategy alignment and campaign rollout.

Liceo Scientifico Statale Niccolò Copernico (Udine)

Diploma di Liceo Scientifico Bilingue

Università Bocconi

MSc Economics and Management in Arts, Culture, Media and Entertainment, Major in Media

Esade

Exchange Student within the Bachelor of Business Administration

Università Bocconi

Bachelor in International Economics, Management and Finance, Major in Management