Chetan Desai

Senior Vice President, Global Analytics @Activision

Los Angeles, CA, US
EMAILS
c••••••••@activision.com
MOBILE NUMBERS
+13•••••••23

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WORK HISTORY

Feb 2019 — Present

Senior Vice President, Global Analytics @Activision

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Santa Monica, CA, US

Led the re-organization and creation of a single Analytics team for Activision with 45+ direct reports across all franchises covering product strategy, marketing and player insights • Responsible for all data and analytics reporting for in-game player behavior, live operations, and monetization to deliver descriptive insights to the business• Created a cross-functional live operations pod of analytics, product management, and studio resources to test and learn ways to improve and drive average revenue per user across our Call of Duty player base• Guided development and roadmap for advanced analytics tools and machine learning applications to improve segmentation, churn, and lifetime value models of our players

EDUCATION

2002 — 2004

Northwestern University - Kellogg School of Management

MBA, Marketing & Finance

1994 — 1998

University of Southern California

BS, Electrical Engineering

SKILLS

Customer InsightExecutive ManagementProduct MarketingCompetitive AnalysisStrategyStart-UpsIntegrationSalesP&L ManagementStrategic PartnershipsProduct ManagementMarketingAnalyticsBusiness StrategyMergers & AcquisitionsBusiness DevelopmentBrand ManagementCross-Functional Team LeadershipMarketing StrategyIntegrated MarketingProject Management

ABOUT CHETAN DESAI

Senior Vice President at Activision

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