Chetan B.
Content Manager @B. K. Birla College Empowered Autonomous Status , Kalyan
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WORK HISTORY
Content Manager @B. K. Birla College Empowered Autonomous Status , Kalyan
Kalyan, IN
Key Highlights:Comprehensive Platform & Website ManagementStrategically plan, manage, and optimize content across Instagram, Facebook, YouTube, LinkedIn, and official college websites, ensuring unified messaging and consistent growth across digital touchpoints.Website Content Alignment & Webpage RevampAlign website content with ongoing digital campaigns, academic calendars, and institutional priorities. Actively involved in revamping webpages, structuring content flow, improving clarity, and coordinating with development teams for smooth execution, timely updates, and responsive performance.Integrated Content Production & Media HandlingIndependently manage end-to-end content production including podcast shoots, event photography, management documentation, reels, static creatives, and multimedia storytelling—from ideation to final delivery.Event Coverage & Digital Event ManagementLed on-ground digital and content operations for Youthopia’2025 at B. K. Birla College, Kalyan, along with multiple intercollegiate festivals—handling live event coverage, photography, reel creation, post-event creatives, and real-time social media updates.Podcast Production LeadershipSpearhead podcast shoots for B. K. Birla College and affiliated schools, independently managing all production-level requirements including planning, shooting, coordination, and content rollout.Strategic Campaign PlanningExecute institution-wide digital campaigns for admissions, placements, academic achievements, and events, utilizing analytics and performance insights to maximize reach, engagement, and visibility.
EDUCATION
Mumbai University
B.A, Arts /Photography
NMIMS CDOE
Digital Marketing, Digital Marketing
R.V. Nerurkar High School
Secondary School
ABOUT CHETAN B.
Experienced Social Media & Content Manager with 7+ years in Media Operations, Digital Asset Management, and Content Strategy. Skilled in handling diverse digital assets—metadata, descriptions, images, vectors, illustrations, and footage—used across advertising, social media marketing, and global promotional campaigns.Content Strategy & Planning – developing content calendars, guiding creative teams with concepts, and aligning strategies with brand goals.SEO & Analytics – collaborating with SEO teams to optimize hashtags, keywords, and content for better reach.Client & Stakeholder Management – ensuring seamless communication, timely reporting (Weekly, fortnightly/monthly), and measurable outcomes.Passionate about driving impactful digital presence, boosting engagement, and delivering value-driven campaigns for worldwide customers.
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