Chessie Little

About Chessie Little

I have worked on accounts of all kinds and of all sizes, and they have each offered a…

Experience

1. President, Media Services

   Thayer Media

   Oct 2007 — Present · Denver, CO, US

   As the primary lead for Thayer Media, I oversee business operations as well as strategic oversight and service for our client base. Taking point on several of our most robust accounts, I also directly manage day-to-day media strategy, planning, placement and negotiation.My incredible staff is a source of pride and I enjoy my role as mentor, ensuring that we have the best and brightest talent in the market, and continually developing our capabilities, knowledge base, and thought leadership.In partnership with Thayer Media, myself and my staff serve as the in-house media department for Xuma Communications, providing all aspects of media services, including strategy, planning and placement. We pride ourselves on implementing cohesive advertising campaigns for our clients, creating a seamless synergy between account planning, branding, digital design, creative and media solutions that elevate our clients’ marketing efforts.

Education

• University of Kentucky

  BS, Advertising

  1992 — 1996

Skills

• Canadian Media
• Ppc
• Television
• Digital Media
• Online Advertising
• Outdoor Advertising
• Media Buying
• Magazine Advertising
• Sem
• Direct Mail Campaigns
• Staff Management
• Email Marketing
• Web Analytics
• New Media
• Online Marketing
• Staff Development
• Google Analytics
• Media Planning
• Radio Advertising
• Media Strategy
• Digital Marketing
• Newspaper
• Marketing Strategy
• Non-Traditional Media
• Staff Supervision
• Marketing
• Advertising
• Ethnic Media