Cheryl Whyers
Director of Commercial Office @Martin Furniture
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WORK HISTORY
Director of Commercial Office @Martin Furniture
EDUCATION
Amercian Management Association
Communication
APICS the Educational Society for Resource Management
Logistics
Carnegie Mellon University - Heinz College of Information Systems and Public Policy
Project Management
Oakton College
Marketing
SKILLS
ABOUT CHERYL WHYERS
Dynamic eCommerce executive with 25+ years of driving high-growth, high-profitability outcomes across digital sales, marketing, and business development. Proven success leading D2C, B2C, and B2B initiatives with a global, omnichannel focus.Skilled at building powerful brand identities, developing pricing and merchandising strategies, and scaling digital programs across major platforms including Amazon, Walmart, Wayfair, Target, and more. Successful at translating complex data into actionable insights and aligning teams around measurable growth.Core Strengths:Team Leadership | eCommerce Sales | Account Strategy | Digital Marketing | P&L Management | Marketplace Growth | Brand Protection | Price Intelligence | Content Optimization | Forecasting | SEO/SEM | Email & Social Media | Experiential Marketing | Private Label | Project Management | Marketplace Expansion | Category & Pricing Strategy
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