Cheryl Willis
Promotions and Marketing
- Role
- Senior Content Creator at Sinclair Inc.
- Location
- Wilkes-Barre, PA, US
- LinkedIn followers
- 500 followers
About Cheryl Willis
Dynamic promotions coordinator with over two decades of experience in broadcast media…
Experience
Senior Content Creator
Nov 2005 — Present · Plains, PA, US
Consistently maintain daily logs and execute live promotions.• Script and produce promotional spots, on-air promotions, contests, and marketing campaigns.• Modernized revenue campaigns with account executives and sales managers.• Manage public relations, customer service, and promotions with viewers, clients, companies.• Create content and manage a variety of social media platforms and content management systems.• Communicate and advise various station departments in a timely manner.• Create and develop non-traditional revenue opportunities
Education
Luzerne County Community College
Associate's degree
1992 — 1996
Luzerne County College
Associates
1992 — 1996
Skills
- Social Media Marketing
- Powerpoint
- Broadcasting
- Graphic Design
- Press Releases
- Digital Media
- Photoshop
- Public Relations
- Media Relations
- Marketing
- Copywriting
- Social Networking
- Television
- Editing
- Event Planning
- Radio
- Microsoft Office
- Sales
- Advertising
- Radio Promotions
- Marketing Communications
- Social Media
- Broadcast
- New Media
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