Cheryl Gilinsky
Global Alliances Leader | Building High-Impact GSI Partnerships | Empowering Digital Transformation Worldwide
- Role
- Global Alliances Director at Syndigo
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Cheryl Gilinsky
PARTNERSHIPS & ALLIANCES LEADER I lead Tier-1 Global System Integrator…
Experience
Global Alliances Director
Aug 2021 — Present · Los Angeles, CA, US
Syndigo partners with leading Global System Integrators to deliver enterprise-grade PIM, MDM, and content syndication solutions that empower global brands and retailers to accelerate digital transformation and create consistent omnichannel product experiences.As Global Alliances Director at Syndigo, I lead strategic partnerships with Global System Integrators (GSIs) to accelerate Syndigo’s market growth across data management, digital commerce, and content syndication solutions. My role focuses on building scalable alliance frameworks, co-developing go-to-market programs, and driving joint revenue through partner-led pursuits across Retail, CPG, Manufacturing, Automotive, and Grocery industries.Developed and executed the global GSI partnership strategy, expanding active collaboration with Accenture, TCS, Capgemini, Cognizant, Infosys, and Deloitte.Built multi-year joint business plans and go-to-market frameworks aligned to each GSI’s vertical priorities and customer transformation programs.Drove partner-influenced pipeline growth exceeding $10M, enabling double-digit YoY revenue contribution from strategic alliances.Launched partner enablement and certification programs to train GSI delivery teams across North America, Europe, and India, strengthening delivery capacity and solution quality.Orchestrated co-marketing campaigns, executive summits, and joint client pursuits, increasing visibility with accounts.Partnered with internal sales, marketing, and product teams to align pricing, scoping, and solution positioning for GSI-led opportunities.Represented Syndigo at major industry events and GSI partner forums, enhancing brand presence and executive alignment globally.
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