Chenise Leveriza
Marketing Manager @Ideagen
Signup · Get unlimited contacts
WORK HISTORY
Marketing Manager @Ideagen
San Francisco, CA, US
As a Marketing Manager for events at Ideagen, I design, execute, and oversee end-to-end event logistics and marketing strategies that transform trade shows and conferences into revenue-driving programs for the business.• Drove $2.8M in new sales pipeline in Q1 from $230K in event investments, achieving an average pipeline-to-cost ROI of 1,138% across nine industry events.• Spearheaded the ASSP Safety flagship launch, developing a sales enablement program that exceeded pre-booking targets by 67%, secured 25+ confirmed meetings, and generated $2.46M in pipeline on a 20.6x ROI.• Built and scaled a repeatable playbook for niche events like EAA, achieving a 15.5x ROI and delivering 71 MQLs from just $4K in spend.• Lead end-to-end event logistics planning - from vendor coordination and booth design to on-site execution - ensuring seamless delivery and a consistent brand experience.• Collaborate cross-functionally with sales, marketing, and BDR teams to ensure cohesive messaging, maximize booth engagement, and accelerate lead conversion.• Leverage post-event analytics and pipeline attribution to continuously optimize event strategy and maximize budget efficiency.
EDUCATION
California State University - East Bay
Bachelor of Business Administration (B.B.A.), Double concentration in Finance and Marketing Management
SKILLS
ABOUT CHENISE LEVERIZA
I oversee and execute event programs from strategy through logistics, creating experiences that generate sales pipeline and deliver measurable ROI.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.