Cheng Qian
Data Science | Machine Learning
- Role
- Manager, Data Scientist at McDonald's
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Cheng Qian
Utilize machine learning to innovate and solve complex business problems; Ability to translate data science concepts into action business plans; Big Data; Python, Spark, R, SAS, Hadoop
Experience
Manager, Data Scientist
Mar 2021 — Present · Chicago, IL, US
Lead, design and deploy machine learning models for McDonald’s global consumer domain practices. Machine learning use cases include customer lifetime value (CLV), next best offer recommendation, cross-selling product recommendation, causal inference and driver analysis for restaurants\' performance. The tech stack includes Python, Spark, SQL, Databricks and cloud computation.
Education
Beijing University of Technology
Bachelor, Marketing
DePaul Driehaus College of Business
Master of Science, Marketing Analysis
Skills
- Market Analysis
- Sql
- Predictive Modeling
- Focus Groups
- Questionnaire Design
- Customer Insight
- Sas
- Statistics
- Time Series Analysis
- Qualitative Research
- Regression Analysis
- Financial Modeling
- R
- Quantitative Research
- Marketing Research
- Customer Satisfaction Research
- Spss
- Excel
- Analytics
- Leadership
- Data Analysis
- Microsoft Excel
- Market Research
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