Emily Cheng
Marketing Consultant @American Marketing Association
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WORK HISTORY
Marketing Consultant @American Marketing Association
San Diego, CA, US
Create engaging digital social media posts and videos using Canva and CapCut, enhancing brand visibility and audience interaction across multiple platforms, including Instagram and TikTok.• Initiate and maintain outreach to organizations and influencers to develop content partnerships and expand network connections, driving collaborative marketing opportunities.• Collaborate with a team of marketing interns to develop targeted content strategies by analyzing audience insights, ensuring relevance and maximizing engagement in online campaigns.
EDUCATION
San Diego State University
Bachelor of Business Administration - BBA, Marketing
ABOUT EMILY CHENG
I’m a motivated and creative marketing student who enjoys combining communication, service, and entrepreneurship in the work I do. During high school, I was involved in a variety of activities that allowed me to develop leadership, collaboration, and problem-solving skills. As a tutor with Tip Top Tutors, I worked with students across different levels and languages, including Mandarin, creating personalized lesson plans to match each student’s learning style. This experience strengthened my ability to communicate complex ideas clearly while building patience and adaptability. I also founded and ran a social media page for my high schools athletics program, growing the viewership by in months and the follower count by 700+. Beyond academics, I enjoy exploring creative outlets and media. I’m particularly interested in marketing, design, and entrepreneurship. My long-term goal is to open a bakery and floral shop that offers an interactive experience where customers can design their own cakes or bouquets.I\'m currently an intern for the AMA Consulting Committee, working towards promoting my client\'s brand, Excited to Eat, through digital content creation, strategic partnership pitching, and increasing social media presence to promote her brand awareness and increase viewership. I’m always looking for opportunities to learn, collaborate, and bring creative ideas to life.
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