Chelsea Wilson
Head of Social Media & Brand Strategy @Cenegenics
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WORK HISTORY
Head of Social Media & Brand Strategy @Cenegenics
Las Vegas, NV, US
I own the social and brand strategy for a national longevity and preventive health organization, driving brand equity, audience growth, and digital market leadership. I set the strategic direction for content, campaigns, and platform growth across all major social channels, ensuring alignment with long-term brand positioning and business objectives.In this role, I serve as a partner to leadership, marketing, operations, and regional operational teams, delivering cohesive, premium brand experiences across national and local markets. I establish scalable standards, governance, and playbooks that enable regional execution while protecting brand integrity. Through performance insights and audience intelligence, I advise executive leadership on creative direction, investment priorities, and growth strategy to support Cenegenics’ continued expansion and category leadership.
EDUCATION
Mesa Community College
Associate's Degree, Fashion Merchandising
Woodbury University
Bachelor’s Degree, Marketing
SKILLS
ABOUT CHELSEA WILSON
I’m a strategic marketing and brand leader with over a decade of experience building data-driven campaigns that inspire loyalty, drive engagement, and deliver measurable growth. My expertise spans brand strategy, content optimization, CRM development, lifecycle marketing, and cross-channel storytelling, all rooted in an analytical approach and a deep understanding of human behavior.Throughout my career, I’ve led go-to-market launches, omnichannel campaigns, and digital transformations for organizations across lifestyle, wellness, and nonprofit sectors. I’ve partnered cross-functionally with operations, creative, and technology teams to unify brand messaging, strengthen audience connection, and enhance ROI.From scaling integrated marketing programs that increased organic traffic by 70% to implementing CRM workflows that improved client retention by 30%, I’m driven by one mission: to help brands grow smarter, connect deeper, and communicate with purpose.Currently, I’m focused on leading innovative, insight-driven marketing strategies that bridge creativity with conversion, empowering brands and teams to achieve sustainable success.
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