Chelsea Benson
Creative Lead, Art Direction / Designer
- Role
- Senior Art Director at MRM
- Location
- Detroit, MI, US
- LinkedIn followers
- 500 followers
About Chelsea Benson
Chelsea R Benson. Super Senior Art Director. Michigan-raised, culture-driven, and…
Experience
Senior Art Director
Jun 2022 — Present · Birmingham, MI, US
Team: GM Site Team (Cadillac, Buick, GMC, and Chevy)Responsibilities:• Directing others in the art creation process: Photographer, Designers, Illustrators, Editors, Developers, UX, Artist, Retouchers, and etc• Generate strategically-sound ideas that elevate the brand• Set the visual tone and mood for compelling storytelling• Stay current on existing, new and emerging digital technology• Present work internally and to clients• Mentor other creatives• Ensure all work is on-brand and on-strategy• Direct and attend photoshoots (create preprocess, communicate with producers, stylize props, work with clients on set, point person on set)• Lead and / or contribute to brainstorming initiatives and gathering ideas to support the team’s creative delivery• Design / Direct website look and feel, along with any supporting materials (such as video, images and design assets)• Present clear vision of concepts to clients and account teams• Partner and work in collateral with copywriters or strategy • Take creative direction and turn work around quickly to meet deadlines• Translate strategic direction (as outlined in a Creative Brief) into powerful advertising communications
Education
Kendall College of Art and Design
Bachelor's in Fine Arts, Graphic Design
2010 — 2013
Skills
- Graphic Design
- Microsoft Office
- Adobe Creative Suite
- Layout
- Logo Design
- Customer Service
- Illustration
- Photography
- Production
- Advertising
- English
- Powerpoint
- Microsoft Excel
- Digital Designs
- Teamwork
- Art
- Copywriting
- Microsoft Word
- Collateral
- Adobe Photoshop
- Idea Person
- Research
- Typography
- Windows
- Mentoring
- Art Direction
- Illustrator
- Concept Development
- Mac Os
- Vector Design
- Campaigns
- Adobe Creative Cloud
- Lightroom
- Photoshop
- Leadership
- Indesign
- Visual Storytelling
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