Chelsea MacKay
Marketing Leader @ Slack + Salesforce
- Role
- Senior Director, Portfolio Product Marketing, Thought Leadership, Content Strategy at Slack
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Chelsea MacKay
Experienced Marketing Leader with a proven track record in top-tier, high growth, technology companies. Expertise in building & scaling teams, strategy development, business planning, customer acquisition, engagement & retention, analytics, branding, messaging and positioning, market research, product, growth, partner, field & digital marketing, ABM, content creation, digital strategy, B2B/B2C, B2B2C, and sales enablement. I excel in fast-paced, collaborative, and cross-functional environments, and am known for building and leading inclusive, data-driven, and results-oriented teams with a relentless focus on integrated approaches to marketing and customer obsession.
Experience
Senior Director, Portfolio Product Marketing, Thought Leadership, Content Strategy
Sep 2025 — Present · Seattle, WA, US
I lead Slack’s portfolio-wide product marketing, corporate messaging & positioning, thought leadership, and content strategy, unifying product narratives and executive storytelling into cohesive experiences across digital channels (web, campaigns) and physical touch points globally (tier-one events, keynotes). My teams build portfolio messaging frameworks, drive end to end content strategy, and integrated marketing approaches that power multi-pronged go-to-market efforts—driving vision-setting, market-leading differentiation, and insight-led, customer-centered journeys that elevate market perception and deliver measurable business impact.
Education
University of Illinois Urbana-Champaign
Bachelor of Science (B.S.)
2002 — 2006
Skills
- Marketing
- Experiential Events
- Sales
- Cross-Functional Team Leadership
- Xml
- Competitive Intelligence
- Predictive Analysis
- Global Business Planning
- Sponsorship Management
- Cpg
- Cross Functional Relationship Building
- Email Marketing
- Financial Reporting
- Syndicated Data
- Html
- Business Analysis
- Strategic Planning
- Analytics
- Retail Buying
- Business Strategy
- Management
- Client Service
- Strategy
- E-Commerce
- Social Media Marketing
- Microsoft Excel
- Inventory Management
- Project Management
- Consumer Insight
- Business Development
- Consulting
- Leadership
- Segmentation
- Product Development
- Analysis
- Financial Analysis
- Competitive Analysis
- Sql
- Market Research
- Big Data
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.