Chelsea Kramaritsch
Sr Manager Customer Marketing @Now Optics
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WORK HISTORY
Sr Manager Customer Marketing @Now Optics
Responsible for the development and execution of the email and sms customer communication strategy, managing weekly email streams for multiple database segments in addition to automated campaigns and triggered programs to engage, re-activate, and win back lapsed customers. Partners with Marketing and IT to pull and analyze data sets and identify trends and patterns in customer behavior that inform opportunities to increase customer retention, acquisition andloyalty. Ensures flawless execution through marketing partners and platforms. Responsible for capturing customer sentiment across their journey and developing customer satisfaction reporting that helps inform opportunities to improve our customer experience.
EDUCATION
Monmouth University
Bachelor’s Degree, Marketing
ABOUT CHELSEA KRAMARITSCH
Experienced CRM Marketing Manager with 11 years of a demonstrated history and knowledge of customer journeys & personalization with success in acquiring and retaining customers.
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