Chelsea Farbolin

Field & Channel Marketing Manager - West & Central @Vectra AI

US

As Vectra AI’s Field Marketing Manager, I am a part of our Americas Marketing team, supporting our Central and West teams with strategic demand generation programs. This role supports the Central and West sales regions and reports to the Director of Americas Marketing. In this role, I build, drive, plan, and implement highly effective marketing programs in partnership with key stakeholders and contribute to the success of the Americas pipeline goals. To build and implement demand generation programs that identify and engage with both prospects and current customers, there is daily interaction with the field sales, channel, and engineering teams to align Vectra AI key focus areas, messaging, and strategy in my local markets. This role involves cross-functional collaboration with multiple teams and marketing disciplines to build and execute scale programs with precision and to deliver high quality campaigns with measurable metrics.

University of Southern California

Bachelor of Arts - BA