Chella S.

About Chella S.

With over two decades of experience, most of my experience has centered on consultative selling, building strategic client partnerships, and translating complex capabilities into measurable commercial impact. I have solved business problems and designed strategies for several business verticals with a consultative approach. With a strong background in marketing, I help brands and retailers bridge the gap between ad operations and bottom line growth. With a focus on the rapidly evolving landscape of Retail Media Networks.My area of expertise is helping ambitious, fast-growing companies scale revenue through smart go-to-market strategy, operational excellence, and strong client partnerships with an AI first approach. Over the years, I’ve led account growth initiatives across digital operations, retail media, and digital transformartion, working closely with clients to translate business goals into measurable outcomes.I take a partner first approach to ad operations where I don\'t just focus on campaigns and ROI, I design full-funnel solutions from brand discovery to closed-loop measurement. I am passionate about the future of commerce-driven media and the shift toward more transparent, data led advertising ecosystems. Beyond hitting targets, I’m motivated by building long-term partnerships, mentoring teams, and contributing to a culture of curiosity and continuous improvement.I have helped various Retail & Commerce Media Networks across the globe to scale their ad revenue multifold through agentic AI led operational efficiency and insights led upselling and cross selling.

Experience

1. Senior Director - Sales

   iOPEX Technologies

   Jan 2024 — Present · Chennai, IN

Education

• Madurai Kamaraj University

  Bachelor of Business Administration (B.B.A.), Business Administration and Management, General

  2002 — 2005

• Madurai Kamaraj University

  Bachelor of Business Administration (BBA), Business/Commerce, General

  2002 — 2005

Skills

• Team Management
• Pre-Sales
• Mobile Applications
• Requirement Elicitation
• Product Sales
• Customer Relationship Management (Crm)
• Business Development
• Management
• Html
• Saas
• Project Management
• Web Development
• Business Analysis
• Business Strategy
• Lead Generation
• Vendor Management
• Enterprise Resource Planning (Erp)
• Enterprise Mobility
• Requirements Analysis
• Php
• Crm
• Website Development
• E-Commerce