Chelsea Chen

About Chelsea Chen

I knew exactly what I wanted to major in and exactly what I wanted to do after college. I…

Experience

1. Social Media Manager

   Niche

   Dec 2019 — Present · Pittsburgh, PA, US

   As a content strategist and community builder at Niche, I create, source, organize, and manage engaging content across Instagram, TikTok, YouTube, and LinkedIn. I also lead a team of 200+ college and high school ambassadors, amplifying our reach and authenticity within the Gen-Z audience.Highlights of my impact include- Growing our Instagram presence from 10K to 100K followers in just one year, maintaining a high engagement rate, and establishing a reputation for relatable and helpful college content- Launching our TikTok account in 2020 and growing it to 30K followers within 7 months, now surpassing 100K followers- Building our ambassador program from the ground up, leading recruitment efforts, and directing the creation of impactful content by our ambassadors.Beyond content management, I collaborate on cross-functional initiatives, conceptualize campaigns, and cultivate thriving communities across multiple social platforms. My focus is always on driving engagement, fostering connections, and delivering value to our audience.

Education

• Cornell University

  Bachelor of Science, Hotel Administration

  2011 — 2015

• Cornell University

  Bachelor of Science (B.S.), Hotel Administration

  2011 — 2015

Skills

• Teamwork
• Microsoft Office
• Research
• Critical Thinking
• Microsoft Word
• Powerpoint
• Microsoft Excel
• Social Media
• Hospitality
• Time Management
• Hospitality Management
• Leadership
• Food & Beverage
• Customer Service
• Hospitality Industry