Chase McCaskill
Senior Manager, Growth & Loyalty Advisory @ PwC
- Role
- Senior Manager at PwC
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Chase McCaskill
Chase is a graduate of Texas A&M University and is currently a Manager in the Marketing & Customer Transformation practice at PwC. He was formerly a Senior Manager of Digital Marketing & Consumer Insights at the United States Soccer Federation. In his current role, Chase works alongside clients to develop innovative marketing & customer engagement strategies that drive transformative impact. His core areas of focus include digital innovation, loyalty, personalization, and data strategy. He has deep experience leading teams and also in developing business case models that prove quantifiable impact of strategic recommendations. While at U.S. Soccer, Chase led the development and execution of the U.S. Soccer marketing strategy from start to finish. He has experience managing agencies to execute paid media strategies, develop marketing creative, conduct fan segmentation studies and brand tracking studies. Chase led major initiatives while at U.S. Soccer like the 2020 Fan Segmentation Study and the marketing strategy for the 2022 World Cup Qualification campaign. Chase arrived at U.S. Soccer after spending 2.5 years as a Consultant at Protiviti in the Internal Audit and Financial Advisory practice. Chase formerly worked in the Premier League for Burnley Football Club managing Supporter Engagement and Fan Experience for the organization. Chase gained experience in digital media through his 3 years spent at Front Office Sports, a leading publication in sports business. Chase was one of the earliest content contributors and advanced to a role as Partnerships Director during his time at FOS. Please feel free to reach out and connect!
Experience
Senior Manager
Jul 2025 — Present · Chicago, IL, US
Education
Texas A&M University
Bachelor of Business Administration (B.B.A.)
2011 — 2015
Skills
- Time Management
- Management
- Editing
- Public Speaking
- Fundraising
- Customer Service
- Microsoft Office
- Sociability
- Event Planning
- Teamwork
- Leadership
- Communication
- Social Media
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