Charu Singh
👠 Footwear & Accessories Purchasing /Sourcing Enthusiast | Connecting Quality with Style 🌍 Global Perspective | Sourcing Excellence 🔗 Bridging Brands with Quality Manufacturers #FootwearSourcing #AccessoriesPurchasing
- Role
- Merchandise Manager at Yoho
- Location
- Ghaziabad, UP, IN
- LinkedIn followers
- 500 followers
About Charu Singh
About Me: With a keen eye for detail and a passion for fashion, I thrive in the…
Experience
Merchandise Manager
Mar 2025 — Present · Delhi, IN
specializing in both B2C (e-commerce & retail) and B2B segments under the Yoho brand End-to-end product lifecycle management – from product planning, range finalization, and sampling to bulk production and dispatch coordination Expertise in market analysis, identifying consumer trends, and aligning product development to seasonal demand and sales patterns Worked cross-functionally with design, sourcing, production, sales, and marketing teams to ensure timely product launches and SKU readiness Developed and maintained master merchandising sheets, tracking styles, SKUs, pricing, timelines, and regional allocations Ensured accurate and timely product listings for e-commerce platforms, coordinating with creative and content teams for imagery and descriptions Regularly interacted with retail and distribution partners, managing order fulfillment, feedback loops, and product performance reviews Drove inventory planning and reordering strategy, minimizing dead stock while maximizing sell-through Played a key role in seasonal line reviews, competitor benchmarking, and presentation decks for internal and buyer meetings Familiar with footwear materials, components, and costings, ensuring balance of quality, trend, and pricing
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.