Charlotte Minto-Sparks
Creative, analytical, and people‑centric—energized by turning engagement into brand affinity.
- Role
- Director, Brand Engagement at Thayers
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Charlotte Minto-Sparks
If people had three words to describe me, they would be engaging, nimble, and driven. Fundamentally, I am drawn to innovative brands that are the leaders and often disruptors in their respective fields; those companies doing things differently—be that more socially responsible, more personalized, or with a killer community at their heart.Seasoned digital marketing and brand engagement leader with deep expertise in social strategy, content, community, and creator marketing. Adept at building brand equity through people‑first storytelling, data‑driven insights, and collaborative leadership. Proven success scaling community, launching new platforms, rebranding, and driving measurable growth across legacy and emerging brands.
Experience
Director, Brand Engagement
Jan 2026 — Present · New York, NY, US
Education
Highland Park High School
High School Diploma
2009 — 2013
The University of Texas at Austin
Bachelor of Science (BS) in Psychology, Business Minor, Psychology
2013 — 2017
Universidad Pablo de Olavide
Spanish History, Spanish Art History, and Spanish Culture
2015 — 2015
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.