Charlotte West
Partnerships Manager @Halfords
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WORK HISTORY
Partnerships Manager @Halfords
As a Partnerships Manager within the Halfords for Business team, i manage and grow a portfolio of strategic clients within our Partnership and Gift Card channels. I work closely with partners to ensure each relationship performs strongly against business sales and forecasts, delivers mutual value, and continues to evolve.I develop trusted relationships, providing tailored support, insights, and recommendations that drive engagement, adoption, retention, and long-term results. By understanding partner goals and customer needs, i identify opportunities to increase participation and maximise commercial and customer outcomes whist building meaningful partnerships, and delivering measurable results and exceptional customer experiences.
EDUCATION
De Montfort University
Bachelor of Arts (B.A.), History of Art
SKILLS
ABOUT CHARLOTTE WEST
A passionate and motivated sales and customer service professional with over 19 years’ experience in the retail, leisure, entertainment, and travel industries. I am a highly skilled, solution focused strategic Account Manager in sales, new and existing business development, marketing and people/relationship management, strategic and campaign planning, forecasting and analysing sales data and negotiation, to maximise the development opportunities with my client base. I have vast experience in client development within the partnerships, rewards & benefits, gift cards and cycle2work B2B sectors. This is combined with a proven track record of producing excellent sales results year on year in highly competitive environments.
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