Charlie Nelson
Associate Director Customer Strategy & Planning, Beauty & Wellbeing at Unilever | Driving Exponential Revenue Growth and Market Expansion
- Role
- Associate Director Customer Strategy & Planning, Beauty & Wellbeing at Unilever
- Location
- Minneapolis, MN, US
- LinkedIn followers
- 500 followers
About Charlie Nelson
As a dynamic and growth-focused consumer goods strategist, I have 15+ years of extensive experience in driving exponential revenue growth and expanding market share across diverse beauty, personal care and grocery consumer goods categories. Being a forward-thinking visionary, I have crafted and implemented innovative plans by collaborating with Buyers, VPs, and SVP stakeholders, consistently exceeding targets and earning promotions. I am known for aligning business objectives with customer needs, resulting in increased profitability and sustainable growth. As a compassionate and motivational leader, I cultivate relationships with clients, colleagues, and executives to drive synchronized growth. I strive to provide value as a company resource and have consistently achieved recognition, awards, and promotional opportunities.A few of my career highlights include:• Earned promotions throughout my tenure by displaying exemplary performance.• Boosted sales by $20M across 50 innovative products in 2022 while significantly expanding distribution and maximizing shelf space. • Successfully co-created the launch of five exclusive innovation launches, driving $35M in year 1 sales. • Won Target Grocery Vendor of the Year in 2018“Success is not final, failure is not fatal: It is the courage to continue that counts”– Winston Churchill
Experience
Associate Director Customer Strategy & Planning, Beauty & Wellbeing
Jun 2024 — Present
Education
CIMBA - Italy
International Business
UMN Carlson School of Management
Master of Business Administration (M.B.A.), Emphasis in Marketing
2013 — 2014
The University of Kansas
Bachelor of Science in Business Finance
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