Charlie Katz

About Charlie Katz

Charlie Katz is a seasoned advertising professional with a decorated career spanning major East and West coast agencies. With a portfolio boasting campaigns for industry giants like Colgate, RJ Reynolds, Hilton, Home Depot, General Mills, and KFC, Charlie has earned recognition with prestigious awards including the New York Advertising Club Addy, International FILM and TV Festival accolades, and a CLIO nomination. While his early career flourished with blue-chip clientele, Charlie discovered his true passion lay in collaborating with visionary entrepreneurs and championing the underdog spirit. He thrives on partnering with small to midsize companies, where his strategic insights and creative prowess help them challenge industry giants. Charlie\'s boundless admiration for entrepreneurial courage fuels his relentless pursuit of innovative strategies that redefine success. With a firm belief that advertising is ultimately about driving sales rather than accolades, Charlie emphasizes the importance of tangible results for his clients. His philosophy centers on the mantra of \"Emptying Warehouses,\" emphasizing the paramount importance of delivering tangible value through advertising efforts. Driven by a lifelong passion for creativity cultivated since his early days submitting short stories to major publications, Charlie holds creativity in the highest regard. He is dedicated to empowering business leaders to unlock their innate creative potential, shaping a forthcoming web platform and training course designed to equip executives in non-creative fields with the tools to tackle seemingly insurmountable challenges and foster disruptive innovations. Through this initiative, Charlie aims to propel companies beyond conventional boundaries and toward unprecedented success. BMG: Judaical Law New School of Social Research: Creative Writing; Playwriting Dancer-Fitzgerald-Sample/Saatch & Saatchi Advertising D\'Arcy-MacManus & Masius Advertising Exec. Creative Director: Wells, Rich Green Advertising Exec. Creative Director: AdMarketing Advertising Interests: Helping entrepreneurial clients achieve their goals. Helping execs achieve their Creative and Innovative Thinking potential All facets of creative expression in the arts and innovative manifestation in business Won awards for humor so be prepared to laugh.

Experience

1. Executive Creative Director

   Bitbean

   Jan 2016 — Present · Lakewood, NJ, US

   Oversee marketing, advertising, and creative process and all creative content working with talented Bitbean developers, graphic designers and other team members to determine the best way to represent an idea or vision across every platform.

Education

• The New School for Social Research

  Creative Writing. Creative Journalism, Play Writing