Charlie Barraclough
Senior Director Brand & Product Marketing @Omada Health
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WORK HISTORY
Senior Director Brand & Product Marketing @Omada Health
San Francisco, CA, US
Currently running the brand and creative teams at Omada Health. Working across all earned and owned channels and creating thought leadership content to achieve revenue goals.
EDUCATION
Godolphin and Latymer
4 A-levels in Double Maths, Economics, Art & English Language (AS)
Roedean School, Brighton
GCSEs: Double Maths, English, French, Combined Sciences x 2, Art, Drama, Geography & History
University of Sussex
Bachelor of Arts (B.A.), American Sociology
ABOUT CHARLIE BARRACLOUGH
With over 25 years of experience, I specialize in brand and product marketing, marketing communications, and growth strategies. Currently serving as Senior Director of Brand & Product Marketing at Omada Health, I lead the creation of strategic campaigns, go-to-market strategies, and engaging content that drive business objectives. My work emphasizes the development of a differentiated value proposition and fostering collaboration between commercial teams and product development. Passionate about building inclusive cultures, I also contribute as a Belonging Council Member at Omada, advocating for belonging across the organization. My professional journey has honed my ability to analyze market trends and deliver messaging that resonates with target audiences, empowering organizations to achieve measurable results.
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