Charles Koester

About Charles Koester

Strategic and results-oriented Sales Engineer with 10+ years of experience across SaaS, IT, and Customer Success, leveraging the Challenger Sales methodology to drive solution adoption and long-term customer value.I specialize in teaching, tailoring, and taking control of the technical sales process—helping clients uncover latent needs and reframe their thinking around high-impact business outcomes. I don’t just demo features—I challenge assumptions, craft compelling technical narratives, and bridge the gap between business goals and product capabilities.Highlights:Lead enterprise-level discovery and demo cycles, ensuring alignment with both technical and executive stakeholders.Deliver provocative insights that drive urgency and differentiate complex solutions in crowded markets.Build success plans, lead QBRs, and proactively manage adoption risk using metrics like NPS, CSAT, and engagement data.Collaborate cross-functionally to resolve critical issues, track customer health, and improve service delivery across the post-sale lifecycle.I thrive in consultative environments where technical depth, strategic thinking, and customer advocacy meet. My mission is to not only support the deal, but to own the outcome—guiding clients toward solutions they didn’t know they needed, but now can’t operate without.

Experience

1. Sales Engineer

   Informativ

   Jan 2025 — Present · TN, US

   Como Ingeniero de Ventas en Informativ, convierto la curiosidad en confianza. Me involucro con prospectos que muestran un interés real en nuestra plataforma, creando una narrativa convincente que les ayuda a comprender cómo Informativ se integra en su ecosistema tecnológico y operaciones comerciales. Mi objetivo es llevarlos hasta la zona de cierre, para que el equipo de ventas pueda cotizar y concretar la venta.Como Experto en la Materia (SME), sirvo de puente entre la funcionalidad técnica y las necesidades comerciales. Respondo preguntas detalladas sobre la integración de nuestra solución con DMS, CRM, crédito y sistemas de cumplimiento normativo, garantizando una adaptación fluida a los flujos de trabajo existentes. Al simplificar tecnología compleja y demostrar su valor en el mundo real, ayudo a concesionarios y negocios automotrices a tomar decisiones informadas que optimicen la eficiencia y rentabilidad.

Education

• Brigham Young University

  Bachelor's Degree, Parks, Recreation and Leisure Facilities Management

• Palmer College of Chiropractic

  Doctor of Chiropractic, Chiropractic

  2006